A sequence is a series of emails sent one after another, with a wait between each. For example, a thank-you when a reader gets their ARC, then a gentle review reminder two weeks later.

## Before you start

Scheduled emails are sent from your own email account. Connect Gmail or a custom SMTP account in **Settings** under **Email**. Until you do, the page shows a banner with a **Connect Email →** button, and nothing is sent automatically.

## Create a sequence

1. Open **Email Sequences** from the sidebar.
2. Click **+ New Sequence**. To start from a ready-made example instead, click **Browse Templates** and then **Use this Template**.
3. Enter a **Name** and choose a **Trigger**. The trigger decides who gets added to the sequence and when.
4. Click **+ Add Step** for each email. For every step, set the wait, then either pick one of your templates or choose **Custom (no template)** and write a subject and body.
5. Tick **Active**.
6. Click **Create Sequence**.

A sequence needs a name and at least one step before you can save it.

Sequences added from **Browse Templates** start turned off. Check the steps and timing, then switch the sequence on with its toggle.

## Start a sequence by hand

For a sequence with the Manual trigger, or to add one person to any sequence:

1. Click **Send to…** on the sequence card.
2. Enter the **Recipient Name** and **Recipient Email**.
3. Optional: enter the book title in **Context**. This fills {{bookTitle}} in the emails.
4. Click **Start Sequence**.

You can follow each person's progress in the **Active Sends** tab.