Link Shortener turns any web address, such as a retailer page, your website or a sign-up page, into a short address on tatb.link. Each link counts its clicks, and links never expire.

## Create a short link

1. Open **Link Shortener** from the sidebar.
2. Paste the full address into **Web address**, for example https://example.com/my-new-book.
3. Optionally, add a **Label (only you see it)**, such as Newsletter swap, October. Labels can be up to 80 characters.
4. Optionally, type a **Custom name**. Leave it blank to get a random six-character name like tatb.link/k7x2qd.
5. Click **Create short link**.

The new link is copied to your clipboard and appears at the top of your list.

## Your list of links

Each link shows its tatb.link address, its label, the address it goes to, and its click count. Use the copy icon (**Copy link**) to copy it again.

Click counts are updated every few minutes, so a click you just made may not show straight away.

## Good to know

- A link always goes to the address you gave it. You can't change the destination later, so check it before you create the link. To send people somewhere else, create a new link.
- Links can't be deleted, only paused, so printed links never point at someone else's page.
- Each account can have up to 200 Link Shortener links.
- Collaborators can use Link Shortener if their role includes **Form Builder**.